Achieve Excellent Channels: How to Enhance Channel Rationality, Control, Efficiency, and Competitiveness

Author: Li Zhengquan
Publisher:
Publish Date: 2005-12-01
Features: As mentioned in the book "Achieve Channel Advantages: How to Enhance Channel Rationality, Control, Efficiency, and Competitiveness," when we truly build up the channels outside the super-terminals and refine them accordingly, controlling the proportion of super-terminals in our business to a more suitable ratio, we can respond to the various "impoliteness" of super-terminals with a more composed or even detached attitude, rather than relying solely on the improvement of negotiation skills and supplier alliances to timidly fight for "democracy" and rights. No company's channel will be free from crises; no company's channel will be free from crises; no company's channel will not need improvement and growth; no company's channel cannot plan for a more rational and controllable future; no company's channel cannot be organized into a more efficient and competitive state. The benefit you can gain from this book is: how to achieve your own advantageous channels, and how to enhance the rationality, control, efficiency, and competitiveness of your channels.