Here are the 56 principles for serving customers

Author: Gao Yanjie
Publisher:
Publish Date: 2006-06-13
Features: In the marketing process, the level of service awareness among enterprise employees is the key to sales success. The book presents 56 service customer criteria, elaborating on six perspectives—philosophy, humanity, quality, innovation, details, and personalization—to sweep away outdated traditional customer service concepts. It points out the direction of providing premium services for customers and elevates cutting-edge customer service methods through typical Chinese and international customer service cases, demonstrating practices that are at the forefront of the times.