Author: Jia Shisheng et al. (Editor-in-Chief)
Publisher:
Publish Date: 2002-01-01
Features: Marketing is the core and foundation of modern successful enterprises. This book meticulously compiles marketing research, marketing strategies, marketing pricing, marketing channels, customer management, new product development, as well as common contracts and letters of correspondence from over 600 well-known enterprises from China and abroad, providing comprehensive marketing management solutions for businesses.
Essential for Companies: Administrative Office Documents for Instant Reference
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