New Media Art ()

Author: Zhang Yanxiang
Publisher:
Publish Date: 2005-06-01
Features: The "New Perspectives in Communication" series is the crystallization of an open and dynamic research group in the field of communication studies. This research group, with a broad vision, innovative thinking, a pragmatic mindset, and a spirit of teamwork, is committed to exploring science and technology communication, digital communication, and global communication, as well as cultivating interdisciplinary fields such as literature, science, engineering, and management. This series quickly transforms the group's learning and research outcomes into systematic knowledge resources, dedicated to nurturing new communication talents who integrate theory and practice, and bridge the humanities and sciences. The "New Perspectives in Communication" series not only focuses on new concepts and paradigms, emphasizing theoretical development, but also highlights new cases and technologies, catering to practical processes. It is a beneficial attempt to serve the construction and development of the communication discipline and the media industry.
This book is a comprehensive summary of research achievements in the theory, creation, and teaching of new media art. It innovatively designs and condenses the theoretical system of new media art, providing numerous technical methods, work cases, and creative ideas for new media art creation. The book categorizes new media art according to technical means, with each section including modules such as technical introductions, work case appreciation, and artistic creative ideas. The technical introduction section concisely summarizes the characteristics of various technologies and the potential spaces they offer for artistic expression. The work case appreciation section selects representative, inspiring, historically valuable, and academically valuable new media art works from a large number of pieces. The artistic creative ideas section provides media art creators with a wealth of creative ideas and conceptual frameworks. Additionally, the accompanying CD-ROM includes extensive teaching and appreciation materials for new media creation technologies.
This book can serve as a textbook for new media art, digital art, multimedia technology and applications, science and technology communication, art history, editing and publishing, and related disciplines. It is also a valuable reference for researchers, creators, media professionals, and individuals in related fields.