Haier is the Sea: The Management Art of Zhang Ruimin

Author: Kang Yiren, Wang Yang
Publisher:
Publish Date: 2002-09-01
Features: The Management Wisdom of Chinese CEOs
China is not lacking in large enterprises, but it lacks entrepreneurs with a grand vision like Zhang Ruimin. This book is prefaced by Zhang Ruimin, CEO of Haier, and analyzes and introduces his management art from thirteen aspects. It reveals the management strategies that Zhang Ruimin employed to transform Haier from a loss-making small factory into a renowned enterprise in China, offering valuable insights for business management professionals in various industries.