Market competition strategy

Author: Li Xianghui
Publisher:
Publish Date: 2003-05-01
Features: Unlike ordinary marketing books, this one is specifically tailored for small and medium-sized enterprises, offering a condensed of strategic insights and strategies. The entire book elaborates on all aspects of contemporary corporate marketing and the essence of successful marketing, compiling the winning secrets of famous domestic and international enterprises. It is a knowledge-based read with significant guidance and practical value. This book will greatly benefit corporate managers, marketing professionals, and students and teachers of relevant majors in universities and colleges.