Analysis of Classic Cases of Flash MX Network Advertising Design

Author: Zhang Liang, Huang Yan, Zhao Peng (editors)
Publisher:
Publish Date: 2003-10-01
Features: This book closely combines computer software technology with commercial design requirements, explaining the design and production processes and techniques for different types of online advertising. The cases in the book are derived from real-world engineering examples. When introducing each case, the background of the advertisement creation, the ideas before creation, and the issues readers should pay attention to during the creation process are all provided. This book is suitable for readers with some software operation experience who want to engage in or have just started working in online advertising production, as well as for Flash animation enthusiasts.