"Three-book doctrine" leads Chinese-style management

Author: Chang Hu
Publisher:
Publish Date: 2006-01-01
Features: With capital operations and stock market trading becoming hot topics pursued by many enterprises, the shift from "reality" to "virtuality" is becoming increasingly fashionable. Unlike product management, capital operations require enterprises to shift their business philosophy from "tangibles" to "value," placing technology, equipment, products, and other physical assets, as well as asset quantity, structure, information, and brands, in a position of serving capital value appreciation. They demand that enterprises shift their asset philosophy from "scale" to "efficiency" and their equity philosophy from "employees" to "shareholders." Enterprise costs are a form of advance payment, a value that can be compensated from future revenue. This compensation is essential—it is the necessary prerequisite for the sustainable operation of enterprises. Therefore, only by strengthening cost accounting and control, making costs lower than the social average, can enterprises achieve supernormal profits generated by cost reduction, surpassing other producers. Thus, this book provides detailed and in-depth discussions on the strategies and methods adopted to address the various challenges faced by Chinese enterprises in management, and it is believed to bring you great enlightenment and benefits!