Author: Zhang Hui
Publisher:
Publish Date: 2004-04-01
Features: To adapt to the development needs of the tourism industry and meet the requirements of tourism higher education, we, under the leadership of the Personnel and Education Department of the China National Tourism Administration, have gathered numerous experts and scholars from domestic tourism higher education institutions since the 1990s. Based on the curriculum design and teaching objectives of tourism majors in higher education institutions, we have successively published a series of tourism textbooks for higher education. Since their publication, these textbooks have been widely praised by faculty and students of universities and the industry. To this day, they remain the preferred textbooks for many institutions and have been reprinted multiple times. To date, these textbooks have not only been widely used by numerous institutions but are also the largest and most diverse series of tourism textbooks for higher education.
Principles of Tourism Economics
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