Compromise

Author: Yu Furong
Publisher:
Publish Date: 2005-09-01
Features: The core of business negotiation is to seek the maximum benefit for oneself, and compromise is merely a means. Compromise is not weakness; it is a proactive approach to problem-solving. In negotiation, there are three main points: keen judgment, mutually restraining rules, and a spirit of sincere cooperation. In many cases, the interests of both parties may not be entirely opposing; if the focus of the conflict shifts from defeating each other to jointly defeating the problem at hand, then both parties can ultimately benefit. The success of negotiation requires both parties not to be solely focused on confrontation and opposition, but rather to seek compromise and reach a result that both can accept. Compromise is a negotiation strategy whose purpose is to avoid deadlocks during the negotiation process, thereby facilitating the success of the negotiation. This book addresses the problems that may arise during the negotiation process and proposes from different perspectives how to use the compromise strategy in the most effective and practical ways to solve problems. The book is rich in content and provides a thorough analysis of how to grasp the principles of compromise to achieve the maximum benefit, which is a core issue in the negotiation process. It can be said that this book is a negotiation bible tailor-made for business professionals.

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