Refuse Shortcomings: Balanced Scorecard Strategic Implementation

Author: Lü Rong
Publisher:
Publish Date: 2005-07-01
Features: What does a company rely on when it faces tough challenges? It relies on scientific strategic planning. The Balanced Scorecard is a powerful tool that enables companies to navigate and excel in their operations. Therefore, the Harvard Business Review has called the Balanced Scorecard the most influential management idea of the past 75 years. The authors of this book are all from Huaying Hengxin Management Consulting. Huaying Hengxin is one of China's largest comprehensive management consulting firms, a consulting organization that introduces the latest management concepts, tools, and solutions. It provides specialized strategic consulting, human resources consulting, human resources software implementation, and a series of training programs for Chinese enterprises. In this book, each chapter begins with a story, and when all the stories are connected together, they form a complete narrative—a story of a three-way competition among rival states, all centered around the Balanced Scorecard. Luo Guanzhong once said, "In the world of great events, division will eventually lead to unity, and unity will eventually lead to division." From the unification of the six kingdoms by the Qin dynasty to the Three Kingdoms period and to the modern pursuit of enterprises, there are many strategies and tactics in this cycle of conflict and unity. When the Balanced Scorecard was first introduced and traveled across the ocean to China, the lively scene reminded people of martial arts films where martial artists scramble for a classic martial arts manual. The Three Kingdoms story in this book unfolds around how the Balanced Scorecard is used for enterprise practice and competitive strategies. In the competition with the external environment, how can companies reflect on their internal strengths, weaknesses, and core competencies? Through the subtle setting of characters, plots, events, conflicts, main text clues, and perspectives, as well as the development of enterprise scenarios, the context of the Balanced Scorecard is created. This allows readers to gain a more intuitive understanding of the main text before they begin reading it. It helps readers always understand and think within the context of the enterprise while reading. The author hopes that the pre-story simulation can gradually draw readers in, alleviate the reading fatigue of professional books, and enhance their interest and readability.

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