System War Will Win TCL Mobile True Colors

Author: Wan Mingjian
Publisher:
Publish Date: 2004-10-01
Features: Twenty years ago, we didn’t read books on Western management—it was ignorance. Later, we only read books on Western management—it was desperation, because there were no decent Chinese management books to read. Currently, we have seen some Chinese people write management books for Chinese enterprises. System War to Win is not the first, and it will not be the last. What I appreciate is its originality and the fact that it has been tested by practice. Especially, this book comes from the hands of a business operator, which is very valuable for exploring the management of Chinese enterprises. -- Li Dongsheng (President of TCL Group)
System War to Win primarily reflects the real journey and panoramic depiction of TCL Mobile Communications from 1999 to the first half of 2003, a period of four years in which it grew from nothing to something, from small to large, from weak to strong, and from domestic competition to international competition. It embodies the outstanding management wisdom of Wan Mingjian and his team, as well as Wan Mingjian’s unique strategic thinking and the distinctive corporate culture of TCL Mobile Communications. The development strategy and business cases of TCL mobile phones provide a fresh and practical approach with reference value for researching how Chinese enterprises can participate in genuine international competition, grow rapidly, and increasingly enter the list of the world’s top 500 companies.
The author, Wan Mingjian, one of China’s earliest communications PhDs, grew from an excellent technical expert to an outstanding business manager at TCL. The System War philosophy is a unique theoretical system he developed by transplanting systems engineering theory from his scientific and engineering background into the practice of business management. It is a set of effective business management methods he explored in practice, guiding TCL Mobile’s continuous and high-speed development. By actively engaging in manufacturing, it broke the long-standing cycle of domestic mobile phone enterprises only doing simple processing and earning marginal profits, creating a successful multi-party value chain model. It led TCL Mobile Communications to rapid success and drove the symbiotic prosperity of upstream, midstream, and downstream industries in the Pearl River Delta.
The System War philosophy proposes a new development model and ideological system for Chinese enterprises to go international, becoming a model for many domestic and international companies to learn from and emulate.