Competition behind the product: Seven Major Relationships of Enterprises (Enterprise Series Works): Seven Major Relationships of Enterprises

Author: Wei Jie
Publisher:
Publish Date: 2004-08-01
Features: This book focuses on analyzing the relationships between enterprises and society, enterprises and government, enterprises and community, enterprises and market, enterprises and macro economy, enterprises and industry, and enterprises and environment. The author's analysis covers both theory and practice, and based on successful cases and lessons from failures, reveals the inherent relationships between enterprises and government, enterprises and market, enterprises and macro economy, etc. The author also provides advice and recommendations on how enterprises should handle their relationships with government, market, and macro economy. Of course, from the perspective of caring for enterprises, the author also proposes policy and institutional recommendations for various aspects of society to improve their relationships with enterprises.