Modern Tourism Area Development and Management

Author: Wang Degang
Publisher:
Publish Date: 2000-07-01
Features: This book, "Modern Tourism Area Development and Management," is another significant work by Comrade Degang. It is the first theoretical work in China that is based on the newly promulgated and implemented national standard, "Classification and Evaluation of Tourism Area Quality." The book systematically elaborates on the theories and operational procedures related to tourism area development, the theories and techniques for developing various types of tourism areas, the content, principles, and requirements of tourism area management and operation. It discusses the fundamental management contents and methods of tourism areas, including planning management, development management, environmental management, business management, service management, and quality management. This book, "Modern Tourism Area Development and Management," is another significant work by Comrade Degang. It is the first theoretical work in China that is based on the newly promulgated and implemented national standard, "Classification and Evaluation of Tourism Area Quality." The book systematically elaborates on the theories and operational procedures related to tourism area development, the theories and techniques for developing various types of tourism areas, the content, principles, and requirements of tourism area management and operation. It discusses the fundamental management contents and methods of tourism areas, including planning management, development management, environmental management, business management, service management, and quality management.