Culture and Change

Author: Sun Zhen
Publisher:
Publish Date: 2004-04-01
Features: Harvard Business Review (HBR) is the signature magazine of Harvard Business School, founded in 1922, with a history of over 80 years. As one of the authoritative journals in the field of management theory and practice, Harvard Business Review is a global high-level management forum. Top entrepreneurs and management scholars from around the world gather here to discuss and research various management issues that transcend borders, revealing challenges, exploring paths and trends, and dedicated to guiding and disseminating cutting-edge ideas, theories, perspectives, and methods in the field of business management. This series compiles outstanding works and classic articles published in Harvard Business Review since the 1990s. The authority, foresight, innovation, adaptability, and practical guidance of Harvard Business Review make this series the preferred reading for senior managers, government officials, business managers, management school teachers, MBAs, and students of related management disciplines. This book focuses on the topic of corporate culture. In the field of management, corporate culture has become a widely discussed subject. However, the unique feature of this book is that it avoids overwhelming long essays and instead tells stories in a gentle and engaging manner. Although written by different authors, their writing styles share a common thread. In the translator's view, writing articles on economics or management can be divided into three levels: First level is haphazardly compiled, seemingly profound but entirely borrowed from others' ideas, a pile of jargon together, at best it can impress outsiders as a form of enlightenment; the second level is painstakingly written, using a large number of mathematical models, through countless sleepless nights of reasoning and calculation, it achieves some success, but sometimes it is incomprehensible, but at least it brings some comfort to oneself; the third level is a overflow from the mind, it includes reflection on predecessors' theories and one's own firsthand experience, the principles are profound but easy to understand, reading it opens one's eyes and makes one feel as if they have met too late. Several articles in this book can be considered as the third level. The authors are erudite scholars in the field of management and successful practitioners in corporate operations. Their experience holds significant practical reference value for senior managers of Chinese companies, as well as government and non-profit organizations outside the company.