Practical Sales Management Forms

Author: Zhao Jingfen
Publisher:
Publish Date: 2000-09-01
Features: The 21st century is a knowledge economy era supported by the information technology industry, characterized by abundant information and high technological content. In this new economic era, scientific and standardized management of enterprises is more important than ever. This series of books selects standardized forms from successful enterprises in four aspects: finance, employee performance evaluation and salary management, sales, and customer management. It integrates management principles and methods into practical forms, presenting clear, concise, and easily understandable content. It can be directly involved in filling, verifying, and confirming by managers and employees, while being closely linked with computerized management, providing a simple and efficient document processing model for standardized enterprise management. The book contains over 300 ready-to-use forms, ready for photocopying on demand, requiring no mental effort, and helping you become a management master in the digital age. This series is suitable for leaders at all levels of enterprises and institutions, business and production backbones, as well as various training programs, benefiting individuals at all levels who are eager to quickly master relevant work skills and expertise.
Practical Sales Management Forms primarily focuses on the detailed process of product sales activities through the form of tables. The book is divided into ten chapters, covering ten major sections: salesperson management, salesperson salary and rewards, customer development, sales market research, sales payment management, sales methods, promotional techniques, sales planning and management, distributor management, and after-sales service management. Each section is further divided into several subsections, each containing multiple tables, with guiding remarks following each table. The writing features of this book include:
① The main body is composed of tables with Chinese explanations as supplementary;
② The design of the tables is multi-level and comprehensive, offering a wide range of choices;
③ The chapter summaries use minimal economic terminology, prioritizing simplicity for readers from different business backgrounds;
④ Each chapter is relatively independent, allowing for standalone use, hence some repetition is inevitable;
⑤ While centered on sales, the book is not confined to it. Relevant economic indicators are reflected in the tables, making the content system more complete and scientific.
Practical Customer Management Forms is a very practical book that avoids lengthy theoretical discussions. Instead, it presents specific, practical tables to guide you in the basic methods and techniques of customer management and service. It also provides detailed explanations on how to manage and train your employees to become service stars in the eyes of your customers. These tables are the result of successful practices by successful enterprises, making them highly operational and practical, allowing you to achieve twice the results with half the effort. The tables provided in this book are exceptionally simple and easy to use, just like 1+2=3. You only need to photocopy them, fill in your company's actual situation, and follow the table requirements. The specific content of the book includes: existing customer management forms, new customer development forms, competitor analysis forms, customer survey forms, customer promotion management forms, customer relationship handling forms, daily customer interaction management forms, customer status change analysis forms, proper handling of customer complaints and disputes, and how to design efficient and practical tables.
Practical Employee Performance Evaluation and Salary Management Forms provides various types of management tables from multiple perspectives, including employee ability assessment, job descriptions and evaluations, reward and punishment system establishment, employee recruitment and probation, training and education, salary and bonus management, personnel file management, employee attendance evaluation, personnel transfers and appointments. These tables cover all aspects of employee performance evaluation and salary management, forming a rigorous and organic whole. By studying the book, you will understand the following questions: What makes an employee excellent? What are the rights and responsibilities of each position? How to evaluate the performance of employees in different positions? How to win the hearts of every employee? How to find the most suitable talent for your company? How to motivate employees to work harder? How to cultivate outstanding employees? How to make employees loyal to you? How to place employees in the most suitable positions? How to motivate employees to work diligently?
Practical HRM Q&A and Work Templates introduces 65 common HRM practical questions and 40 ready-to-use HRM work templates, helping you become an HRM master in the new economy era. For modern enterprises, human resources are the most important asset. How to manage these resources has become one of the key tasks for modern enterprises. In recent years, there have been many comprehensive books introducing human resource management, along with collections of HRM cases, systems, and forms. However, these books adopt a "push" approach, simply expecting HR managers to accept the content. The greatest difference between this book and other HRM books is that it is a "interaction" between readers and authors, specifically written to address real HRM issues in enterprises. Whether it is answering practical HRM questions or providing work templates, the content is targeted and practical. The author has been responsible for HRM in high-tech enterprises for many years, and the questions listed in the book are mostly topics frequently discussed with peers in recent years, many of which are based on actual operations. The author hopes this book can provide practical help to HR managers in enterprises and serve as a window for HRM scholars to understand the current state of HRM in small and medium-sized enterprises.