Cambridge Business English Course: Student's Book (Student's Book)

Author: Michael Zhiola
Publisher:
Publish Date: 2001-01-01
Features: The Business English Certificate (BEC) exam is an authoritative test jointly launched by the University of Cambridge Local Examinations Syndicate and the National Education Examination Center. The University of Cambridge Local Examinations Syndicate is responsible for setting the exam papers, reading, and issuing certificates, while the National Education Examination Center administers the test. The exam is divided into three levels and is held twice a year. As of the end of 1999, it has been established in 59 test centers across 36 cities in 27 provinces, autonomous regions, and municipalities. The number of candidates who have registered for the exam has reached over 140,000 by the end of 1999. The content of this book covers all aspects of business activities, providing clear and practical examples for company client reception, company self-introductions, business negotiation, writing formats for various business documents, and various types of business communications (phone calls, telex, letters). While learning the language norms of business etiquette, readers also gain basic business knowledge. This book is designed for 50-70 teaching hours, consisting of 1 main unit, 4 review units, and audio listening materials synchronized with the textbook. It is a must-read for candidates taking the BEC1 exam, as well as a valuable learning material for business professionals, university students, and English enthusiasts. The new edition is printed in full color, making it vivid and aesthetically pleasing.