Conciseness = Efficiency: The Most Concise Corporate Public Relations (CI) Management

Author: Zhou Yingchun (Compiler)
Publisher:
Publish Date: 2003-08-01
Features: This book comprehensively and systematically elaborates on the simplified approaches to achieving corporate public relations management. The book is divided into seven chapters, discussing topics such as corporate public relations and its trend of simplification, the simplified process of corporate public relations management, and practical applications of simplified internal corporate public relations management, among others.