Cooperate to Win

Author: [DE] Reinhard Mo
Publisher:
Publish Date: 2000-01-10
Features: This book takes a practical approach, using numerous vivid case studies as its foundation to analyze the techniques of consumer product promotion and planning. The content of the book includes: the transformation of economic and political structures, the results of our company's transformation, the requirements for the development of the market economy system, the outcomes and impacts of cooperative enterprise understanding, and new objectives in the labor field, etc.