Win-win negotiation

Author: He Mingmin
Publisher:
Publish Date: 2003-10-01
Features: This book presents the concepts and methods of win-win negotiation in a rich historical and cultural atmosphere, drawing on extensive research and sources. It explains the subtleties of negotiation in an easy-to-understand manner, helping you understand the hidden dynamics in negotiations and learn how to prepare for them. You will master strategies such as "retreat for advance," "diversion," "building trust," "persuasion through reason," and "empathy," and appreciate the wisdom of Tai Chi and the Doctrine of the Mean. This book will enhance your negotiation skills and abilities. Additionally, the abundant anecdotes and humor are sure to bring you much enjoyment.