Author: Sun Li, Zhu Wuxiang
Publisher:
Publish Date: 2003-01-01
Features: This book analyzes the core content of "light assets" such as brand equity, customer relationship management, supply chain management, and financial engineering. It also introduces the application of the light asset model in areas such as valuation and transaction structure design in mergers and acquisitions and venture capital.
Asset-light Operations: A New Business Model Driven by Value
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