Creating the Apple Myth -- The Biography of Steve Jobs

Author: Simon and others (USA)
Publisher:
Publish Date: 2007-01-01
Features: A secret archive of the rise of Apple Inc., a business genius known as the "combination of angel and devil." This is a biography of Steve Jobs without authorization from Apple Inc!
My work depicts the mysterious lives of computer hackers, while this work portrays the mysterious lives of influential figures in the field of computer technology. Besides Steve Jobs, can you think of anyone else who has successfully entered the top three industries—computers, music, and animated films?
Kevin Mitnick, Security Advisor for Mitnick Security (www.mitnicksecurity.com) and Bestselling Author
In the era of rapid high-tech development, Steve Jobs gained worldwide recognition, and I witnessed his rise firsthand in Silicon Valley. We all admire Jobs' genius, of course, and we also know his flaws. You definitely won’t want to miss this behind-the-scenes story.
Steve Westly, Auditor of the State of California, USA, Former Senior Vice President of eBay
For authors like us, shaping a person and showcasing their achievements by searching for obscure materials and stories is an extremely large undertaking. But with a sense of historical responsibility, the two authors, Yang and Simon, interviewed many people who had once interacted with this pioneer in the field of computer technology during the writing process. This book is definitely worth reading.
John Tu, Executive Director and CEO of the Computer History Museum of California, USA
If the high-tech field were a competitive sport, then Steve Jobs would be a super star in the NBA with exceptional skills but questionable conduct, as well as a fiery player in the NHL—anyone who dared to be unfriendly to him would get a heavy punch in the game. But no matter what, he would always be a "valuable player" because he was so captivating and unforgettable.
Carl Mochford, Sports Television Network Reporter
Famous American writer Scott Fitzgerald once said that there would be no second entrepreneurial experience in the lives of Americans. But he clearly did not expect Steve Jobs to stage a stunning "comeback."
This book records the life and career of a legendary figure who is admired by the world in this innovative digital business era. Most of the material in this work comes from Silicon Valley and Hollywood. Jeffrey Yang is a writer who has written a biography of Steve Jobs, and along with co-author William Simon, he presents Steve Jobs, this extraordinary "electronic prodigy," from a completely new perspective, and masterfully depicts his legendary journey from an ordinary middle school student to a "heavyweight figure" at Apple Inc. and a "pioneer" of the computer revolution.
In the turbulent era of the digital business world, Jobs also experienced great ups and downs in his life. He once became arrogant and isolated, was kicked out of the company he founded, and even completely detached from the world of computers. But exactly 10 years after being kicked out of the Apple company he founded, he made a comeback and regained control of Apple Inc. after a "corporate coup" that only he could have successfully orchestrated. Without a doubt, this is one of the greatest and most admirable achievements of Jobs in the whirlwind of the digital age.
The publication of this book was not authorized by Apple Inc. The writing style is authentic, bold, and spicy. The two authors examine the rise and fall, as well as power shifts at Apple Inc., with sharp eyes, and provide a comprehensive analysis of Steve Jobs himself, showcasing his extraordinary wisdom and business achievements while not avoiding his personal flaws and inappropriate behavior. If you want to deeply understand this "digital king" and learn how he dominated the fields of film, music, and computers, then you must read this book.