Shengda Legend -- Chen Tiankai and His Blue Ocean Path

Author: Zhang Lu, Wu Bi
Publisher:
Publish Date: 2007-01-01
Features: At the age of 34, Chen Tianqiao appears on these lists:
"Hurun Rich List" – 2004, 2nd place, wealth 8.8 billion yuan; 2005, 3rd place, wealth 11.7 billion yuan; 2006, 12th place. Wealth 5.3 billion yuan.
"Forbes" China Rich List – 2004, 3rd place; 2005, 9th place.
"New Fortune" China's Top 500 Rich List – 2005, No. 1; 2006, 12th place.
"Southern Weekly" "China's Top 500 Entrepreneurs" – 2005, No. 1.
Chen Tianqiao was once China's youngest billionaire and a controversial entrepreneur. He became a tycoon rapidly by successfully pioneering the online gaming industry, but also faced difficulties during the company's transformation. He has been generous in philanthropy, spending heavily on charitable causes, yet has also been criticized for the online gaming industry. However, no matter what, his experiences and thoughts are a great inspiration to all who pursue wealth dreams and entrepreneurial ambitions.
Shanda is worth studying, and Chen Tianqiao is worth writing about. In this era of, Chen Tianqiao's story offers a dialectical interpretation of the "Blue Ocean Strategy." Today, Chen Tianqiao's dream is to build China's "online Disney." His once tranquil life will once again be turned into a dramatic journey by his dreams. How will Shanda develop? Will Chen Tianqiao realize his dream? Let's wait and see.