Management of Technology and Innovation -- A Strategic Perspective

Author: (USA) White (White, M.A.), (USA) Bruton (Bruton, G.D.)
Publisher:
Publish Date: 2007-01-01
Features: This book consists of four parts. The first part introduces the concept of MTI and defines the field of study for MTI; the second part provides a detailed analysis of the planning, implementation, evaluation, and control of internal innovation; the third part examines the planning, implementation, evaluation, and control of acquiring new technologies through external means; the fourth part explains how to build successful technology and innovation management.