Corporate Survival Strategy: Long-Term Success Through Proactive Planning

Author: Liu Zhiwei
Publisher:
Publish Date: 2006-04-01
Features: Why do some businesses thrive while others stagnate? Why do some businesses grow sustainably while others are short-lived? What are the most important factors for business survival and development? How can businesses recognize market competition trends, grasp development directions, and seek competitive strategies that suit them? This book starts by analyzing the current state of Chinese enterprises, integrating advanced global management experiences, and closely following the pulse of business survival. It provides a rigorous and detailed discussion on the essential survival elements, central nervous system, goal systems, security systems, internal driving forces, crises faced, and strategies for dealing with crises in the process of business survival and development. This book, starting with an analysis of the current state of Chinese enterprises and integrating advanced global management experiences, touches the pulse of business survival, and provides a rigorous and detailed discussion on the indispensable survival elements, central nervous system, goal systems, security systems, internal driving forces, crises faced, and strategies for dealing with survival crises in the process of business survival and development. It is a summary of management theory and practical experience, and holds significant practical value for guiding business survival and development.