Elephant's Dance: The Modern Alchemy of Major Corporations

Author: Zhang Penglin Gang
Publisher:
Publish Date: 2004-01-01
Features: We are all blind, and the strategic process of large enterprises is like an elephant. We all grasp only a part of the elephant while ignoring the rest, making it easy to adopt narrow perspectives. Unfortunately, only when we engage with the entire elephant as a living organism can the strategic process be effective. Walmart's philosophy is simple: buy as cheaply as possible and use the savings to offer ultra-low prices to customers, allowing its products to sell out quickly from the shelves in the shortest time. The external environment is changing rapidly, and if we want to lead others, we must ensure that the speed of internal change exceeds the speed of external environmental change. – Peter Brabeck, CEO of Nestlé
People are prone to making mistakes. After a production failure, the solution must ultimately be found on-site and address the issue directly. Repeating this process can make it part of the company's genetic code. – Fujio Toyoda, President of Toyota
We cannot lack a sense of crisis, as it helps us change. When everything is going smoothly, it is the day when things go wrong. – Jung-ling Yoon, CEO of Samsung Electronics

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