Chinese Characteristics Corporate Culture Construction Cases (Volume 1)

Author: Jin Siyu, Zhang Hongjun
Publisher:
Publish Date: 2005-07-01
Features: To showcase and share outstanding achievements in Chinese corporate culture, and to better facilitate the training of national corporate culture managers, the China Corporate Culture Promotion Association will introduce a series of "China Corporate Culture Case Studies" as the designated textbooks for the training of Chinese corporate culture managers. The first offering to readers is our newly compiled "China-Specific Corporate Culture Construction Cases (Volume)". This book collects corporate culture construction cases from 53 outstanding enterprises across 18 industries, including petroleum, chemical, power, aviation, construction, telecommunications, transportation, metallurgy, light industry, pharmaceuticals, finance, and more. We cordially invite economics and management professors from prestigious universities such as Peking University, Tsinghua University, Renmin University of China, and Nankai University, as well as renowned domestic corporate culture experts, to serve as expert reviewers and provide comments. The aim is to stay at the forefront of Chinese corporate culture and touch upon its cutting edge: "Showcasing the journey of corporate culture, grasping the latest cultural concepts, sharing authoritative insights from experts, and inspiring the healthy growth of enterprises."
"As humans are great because of their dreams, and as enterprises thrive because of their culture." I firmly believe that the global economy is providing Chinese entrepreneurs with a broader stage and new development opportunities. The construction of corporate culture in China will undoubtedly become a great centripetal force for a harmonious China, and Chinese corporate culture managers will become the backbone of corporate culture cohesion and the promotion of sustainable enterprise development!