BSC Balanced Scorecard ensures development

Author: Jiang Dingwei, Cai Wei
Publisher:
Publish Date: 2004-12-01
Features: The Balanced Scorecard (BSC) provides a perfect solution for systematically addressing global development issues and is hailed as one of the greatest management tools. However, many people's understanding and application of it are limited to the four specific perspectives. This book comprehensively explains the operational principles and application methods of BSC through news stories, images, and famous domestic and international cases. It clarifies the relationship between BSC and strategy, execution, internal management, and related management disciplines, revealing its essence as a "performance development cycle system." The book showcases ten corporate, domestic and international government, and public organization cases applying BSC, and elaborates in detail the global application of BSC in non-enterprise organizations. Among them, cases from more than a dozen local groups, subsidiaries, departments, project teams, and positions are presented, each with a targeted BSC design and detailed explanation. The authors also address key issues in BSC design and implementation based on their years of consulting experience, demonstrating that the Balanced Scorecard can promote the long-term development of various types of organizations, individuals, and projects. Its application prospects will be very broad.