Who Moved My Cheese? (Platinum Edition)

Author: Johnson (USA)
Publisher:
Publish Date: July 1, 2004
Features: General Electric CEO Jack Welch said: "You can't imagine how difficult it is to make people simple. They fear simplicity, afraid that once they become simple, they will be labeled as simple-minded. But in reality, the opposite is true—those with clear thinking and perseverance are the simplest people." Dr. Spencer Johnson revealed a simple fact of life to millions of people:
"If only there were a map of the maze!"
"If only the old route could still be taken!"
"If only no one moved my cheese!"
But things are always changing—so—
I am sending this book to my colleagues and friends because Dr. Spencer Johnson's storytelling talent and unique perspective make this book invaluable. It allows those who wish to succeed in a changing world to quickly read and understand its principles.
—Randi Harris, former Vice Chairman of Merrill Lynch
Everyone knows that change is a part of life, but few expect or accept the real changes that happen in life. Who Moved My Cheese? is a simple and easy-to-understand guide that we can all use to navigate the changing environments we face.
—Mike Morley, Senior Vice President of Kodak
Ranked #1 on Amazon's bestseller list for 78 consecutive weeks!
Held the top spot on China's major media bestseller lists for 128 consecutive weeks!
#1 on The New York Times Best Seller List;
#1 on The Wall Street Journal Best Seller List;
#1 on BusinessWeek Best Seller List;
#1 on USA Today Best Seller List.
Who Moved My Cheese? is a simple fable filled with profound truths about change in life. It's an engaging and enlightening story about four characters living in a "maze," who do their best to find the "cheese" that nourishes their bodies and minds and brings them happiness.
Of these four little characters, two are mice named "Snoopy" and "Hurry-Up." The other two are little people about the same size as mice, named "Sniff" and "Squeak," and their appearance and behavior are similar to modern humans.
The "cheese" mentioned here is a metaphor for anything we desire in life. It could be a job, relationships, money, property, health, or inner peace.
The "maze" in the book represents a place where you spend time and effort pursuing what you desire, which could be the organization you serve or the community where you live.
In the story, these characters face sudden changes. In the end, one of them successfully adapts to these changes and writes on the wall of the maze about his journey of change and the lessons he learned.
When you see those messages on the wall, you can find your own way to deal with change. Understanding these methods will reduce your stress and help you achieve more success in life or work (no matter how you define success and stress).
This book is suitable for all age groups, and reading this story will take you less than an hour, but its unique insights can have a lifelong impact and help you.

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