Author: None
Publisher:
Publish Date: 2006-05-24
Features: This book revolves around the strategic central proposition of what, how, and by whom to do, proposing a strategic doubt, thinking, and solving operation model. Based on this theoretical foundation, it analyzes three major practical themes that need to be focused on in strategic formation: the construction of sustainable operational advantages, the selection of business evolution paths, and the handling of competitive and cooperative relationships. It also studies the decision-making, transformation, and motivation support actions related to strategic implementation. This book adopts a practice-oriented rather than theory-oriented research approach, primarily focusing on key strategic issues encountered in business practice. It is especially tailored for the strategic management course learning requirements of various types of Master of Business Administration (MBA) students in China. The appendix of this book also provides relevant research, consulting, teaching, and case materials in the field of strategic management, meeting the needs of a broader range of strategic practitioners and theoretical researchers.
Strategic Management – Art and Practice
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