Author: Dale Carnegie (USA)
Publisher:
Publish Date: 2006-09-01
Features: Business speaking is an art that is infused with life. "Vitality, energy, and enthusiasm" are the primary conditions that give it life. The audience's emotions are completely influenced by the speaker. People gather around the speaker, just as wild geese circle around the autumn wheat man. The main purpose of this book is to help people overcome fear, build confidence, and speak in public, rather than just explaining the history and principles of public speaking. The speaking model presented by Carnegie in the book integrates the content of public speaking, sales, psychology, and business negotiation skills. He does not list rigid rules, teach vocal techniques or gestures, or advocate memorizing speeches; he believes these are all traps. It teaches people to overcome fear, build confidence, naturally unleash their potential intelligence, deliver appropriate speeches in various settings, gain praise, and achieve success. Therefore, for many years, this book has not only remained one of the main textbooks for the "Dale Carnegie Course in Business Speaking and Human Relations" but has also been translated into dozens of languages, becoming one of Dale Carnegie's best-selling works.
Business communication skills training
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