The Business Value of Managing Information Technology: Practical Strategies for IT and Business Managers

Author: (Love) Martin Curley (Curley.M.)
Translator: Intel Press, Ireland / Republic of Ireland
Publisher:
Publish Date: 2006-12-01
Features: Martin Curley, in his book "The Business Value of Managing Information Technology," calls on IT and business planners to reframe how they manage IT. Traditionally, IT success has been measured based on internal IT system parameters such as availability, capability, and processing speed. He argues that if IT can create business value, it should be measured using core business terms like customer satisfaction, revenue growth, and return on investment.
"Martin Curley is an expert in two distinct fields—he is both a theorist who can devise the best methods to manage businesses and a practitioner who can put those methods into action. By using Intel's global IT operations as his testbed, Curley explains and demonstrates how to systematically manage IT investments and how high-quality IT investments can improve business fundamentals, such as revenue and market share growth." — Jeanne Ross, Chief Research Scientist, MIT Center for Information Systems Research
"IT is moving from the background to the forefront—it is driving businesses through a strategic turning point and posing many new, often unforeseen challenges to corporate CIOs. In this book, Curley offers practical advice and insights on how to address these challenges. I believe all IT executives would benefit from reading this book." — Paul Tallon, Professor, Carroll College, Boston University
Traditionally, IT management success in businesses has been measured by the standards of the IT systems themselves, such as utility, capability, and processing speed. In this book, the author adopts key business metrics, such as user satisfaction, revenue growth, and profitability, to evaluate IT management. The book introduces the Business Value of Information Technology Capability Maturity Framework, which includes structured methods for improving IT management and best practices from Intel and other companies, explaining how to manage IT functions to maximize business value. This book is suitable for business executives, helping them enhance their sensitivity and adaptability in the face of diverse and rapidly changing technologies, and better seize opportunities and respond to challenges.