Environmental Visual Design (Textbook for Visual Communication Design Major in Higher Art Colleges)

Author: Wang Feng (Compiler)
Publisher:
Publish Date: 2005-09-01
Features: Environmental visual design is a relatively new course. This textbook comprehensively elaborates and organizes relevant theories, discusses the influence and integration of environmental factors on modern visual design, and rationally analyzes the impact and constraints of modern environmental space concepts and artistic creation on visual design from an interdisciplinary perspective. It conducts a systematic analysis and research on environmental visual design, systematically organizes a large number of classic and excellent examples, and provides readers with rich design materials from multiple angles. The main content of this book includes: the introduction of environmental visual design concepts; the principles and development trends of environmental visual design; the forms of environmental visual design; the categories and techniques of environmental visual design expression. This book can serve as teaching material and supplementary material for undergraduate visual communication programs in national education, and can also be referenced by designers, planning personnel, and enthusiasts of graphic design involved in advertising and graphic design.