Okay, here is the translation following your instructions: ``` Etiquette Jin said 2 ```

Author: Jin Zhengkun
Publisher:
Publish Date: 2006-10-01
Features: "What does the word 'li' mean? It is a moral norm: respect. Confucius said, 'Li is to show respect to others.' In interpersonal communication, it is important to respect others, but even more so to respect oneself—this is what 'li' means. However, just saying you respect someone is not enough. How will others know what you truly think? This requires you to be skilled in expression, which needs a certain form. You must know how to speak, how to read the situation, and how to handle interpersonal relationships appropriately. Therefore, in interpersonal interactions, we not only need 'li' but also 'yi.' 'Yi' refers to the specific form of showing respect to others in a proper and appropriate manner."