New Sales Business Management (Second Edition) (Second Edition)

Author: Qi Xiaoyong
Publisher:
Publish Date: 2003-08-01
Features: Sales operations are the concrete embodiment of business strategies in sales activities. This book emphasizes the practical operations of sales management, focusing on core content such as sales organization development, sales forecasting, sales plan formulation, sales budget allocation, customer management, credit sales management, sales performance analysis and evaluation, and the sale of handicrafts. It systematically and comprehensively introduces how to carry out sales management activities in an orderly and effective manner, providing valuable references and insights for sales managers and marketing managers in practical operations.