Strategy (Above the Peak)

Author: (American) Kruveller, Pier II, written by Wu Shuting, translated by
Publisher:
Publish Date: 2003-12-01
Features: This is a concise, practical, and easy-to-understand strategic guide, primarily written for managers who are about to take on higher positions and manage more responsibilities. The book emphasizes strategic thinking and extensively cites real cases and historical examples. These features make it a must-read for strategic managers. The chapter of the book first defines what strategy is and its impact on the efficiency of a company. In the following chapters, the book covers external strategic environments, analysis of a company's physical assets, the formulation of competitive strategies, different industrial environments, and how to implement and control a selected strategy. This book is the only one that addresses "What is strategy" and "Why implement strategy," and it is the only one that focuses on exploring effective actions in management strategy. This book enables managers to determine which strategic methods and models are temporary or must be continuously executed, contributing to the success and long-term development of the enterprise. The book focuses on exploring effective actions in management strategy, covering very practical content and methods in corporate strategy execution: changes and uncertainties in the external strategic environment, balancing internal resources to enhance competitive advantages, the formation of business unit strategies, the variability of corporate strategy, the formulation of global strategies, and the execution and control of strategy. This book enables managers to determine which specific strategic methods are suitable for implementation in their companies, allowing them to tailor productive strategies in a highly competitive environment. There are now a large number of books on strategy on the market, and many new books have titles that include the word "strategy." This book is the only one that addresses "What is strategy" and "Why implement strategy," and it is the only one that focuses on exploring effective actions in management strategy. This book enables managers to determine which strategic methods and models are temporary or must be continuously executed, contributing to the success and long-term development of the enterprise. This book enables managers to determine which specific strategic methods are suitable for implementation in their companies, allowing them to remain focused on their goals at specific times and in specific locations.