Survival (Improving the Way Enterprises Win)

Author: Zheng Qiming (Compiler)
Publisher:
Publish Date: 2004-08-01
Features: This book starts by analyzing the current state of Chinese enterprises, integrating advanced management experiences from around the world. It taps into the pulse of enterprise survival and provides a rigorous and detailed discussion on the essential elements, central nervous system, goal system, support system, internal driving forces, crises faced by enterprises, and strategies for survival crises. It elaborates on the core significance of enterprise management, explores the general patterns of era transformation, and opens up a brand-new perspective for the future. It is a summary of practical experience in management theory and practice, representing a bold breakthrough between traditional management, modern scientific management, and leadership art.