The Power of Simplicity (A Guide to Doing Things Right by Eliminating the Unnecessary)

Author: Jack Trout (USA)
Publisher:
Publish Date: 2004-12-01
Features: In this book, Jack Trout brings readers a realistic hope who are lost in management fads and wonder why business operations have not improved. The book explains thinking methods in straightforward and clear language, analyzes and critiques absurd jargon. It covers both major aspects such as leadership art and organization, as well as daily issues like pricing and marketing. For every problem, it strives to provide the correct approach. As you read this book, you will have a moment of inspiration, making life simpler and businesses more efficient. In this book, Jack Trout brings readers a realistic hope who are lost in management fads and wonder why business operations have not improved. The book explains thinking methods in straightforward and clear language, analyzes and critiques absurd jargon. It covers both major aspects such as leadership art and organization, as well as daily issues like pricing and marketing. For every problem, it strives to provide the correct approach.