Profit Model - The Path to E-commerce Success

Author: Peter Morliss
Publisher:
Publish Date: 2003-02-01
Features: This book consists of three parts. The first part introduces the strategic key points of e-commerce. The second part summarizes practical experiences and describes the technical background of continuous business transformation caused by the Internet, discussing similar electronic interactions. The third part describes the practical process of such projects based on the lessons learned from e-commerce pioneers so far, with a focus on the aspects of organization and information technology.