Author: Meng Meng (Compiler)
Publisher:
Publish Date: 2005-01-01
Features: Chinese-style enterprises and Chinese-style operations must adhere to Chinese-style rules. Any business can be profitable, but no business is easy to make money in, and not everyone can do business. Making a profit in business is not easy, but it's not hard to run a business into losses. In fact, whether it's rabbits, milk, shirts, BMWs, or small cabbages, none of these are key factors for a business. The key is that there shouldn't be too many people in the company who wash coal—otherwise, things are bound to go wrong. The way a business operates is also varied and strange, such as insider control, showing off and creating an aura, on-the-job consumption, related-party transactions, hostile takeovers, and so on. The key also lies in who bears the sunk costs and who gets the investment returns. The book is divided into 22 chapters, with each chapter discussing a topic or a aspect of a topic, exploring the pros and cons of the current business world from different perspectives. It also includes numerous cases to enrich the arguments, and the writing style aims to be approachable and straightforward, avoiding overly lengthy and dry explanations. Therefore, it is hoped that friends interested in business and management can read it with a casual yet thoughtful mindset after their tea breaks—innovation in thought often thrives in a relaxed and engaging atmosphere, with lively exchanges. Thus, making the big principles more accessible is a great choice.
Sayings of the World—Insight into the Hidden Rules of Enterprises
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