Film and Television Production Management Tutorial

Author: Li Zhi Tian
Publisher:
Publish Date: 2002-12-01
Features: Among the fastest-developing art styles of the 20th century, film and television, commonly known as audiovisual art, stand out. Accompanying the rapid growth of audiovisual art, audiovisual education has become an important component of art education. The "Audiovisual Art Basic Course Series" is a systematic textbook designed by the Department of Art at Beijing Normal University for audiovisual art teaching.
Art has accompanied humanity through the earliest wilderness years, becoming a spiritual home and sanctuary for the soul. It embodies the ideals of beauty and symbolizes freedom. Art belongs to the masses, to every individual in society. It originates from the people and grows among them, with its highest mission being to serve the public.
Audiovisual art is the youngest of art forms, becoming one of the most widely disseminated modern art media through the aid of modern science and technology. Without the invention of electricity and the development of light and sound waves, audiovisual art would not exist. At the same time, audiovisual art is also a product of modern industry, with its growth inseparable from the functioning of industrial systems. Therefore, it is a new type of art distinct from any ancient art form.
To study audiovisual art, one must start from its nature, understand its fundamental characteristics, and master its basic principles. Only in this way can one truly comprehend audiovisual art and engage in research, teaching, and creation in this field.
Film and television are products of technology and industry; however, the process of the emergence of audiovisual art is not merely a history of modern technological development but also a crystallization of the accumulation of human artistic evolution. Ancient China had art forms such as lantern shadows, shadow puppets, and marionettes, reflecting people's pursuit of moving images. Classical Chinese theater, poetry, and painting also frequently employed techniques like close-ups, long shots, and medium shots, as well as methods of visual composition, providing aesthetic inspiration for the birth and development of audiovisual art.
Of course, constrained by social structures and technological levels, the feudal society based on agricultural civilization could not have given rise to audiovisual art.