Propagation manuscript

Author: Guo Zhenzhi
Publisher:
Publish Date: 1997-04-03
Features: A Discussion on the Rise and Fall of Private Radio Stations in Shanghai, China during the Early Years of Radio Broadcasting in the Country; A Study on the History of Contemporary Journalism; Emotions and Experiences – Notes on Radio and Television History Research; Two Topics on the Audience of Radio Stations in China; Appendix 1: The Nature of Communication History Research; Appendix 2: Methods of Communication History Research; A Discussion on the Rights and Interests of Audiovisual Audience; On Media Worship and Experience Identity – An Analysis of Audience Letters to the Program Desire; Communication Studies, Audience Research, and Reception Analysis; Commercial Radio and Television; A Comparative Study of Commercial Policies of Radio and Television in a Market Economy; A Review of CBC and CCTV; On the Evaluation of Television Dramas – Also on Mediocrity; Reflections on Television Documentaries – Starting from the Documentary The Last Mountain God; Social Forum – An Analysis of Noon Half Hour; A New Approach to Radio and Television Research – Research Methods and Theoretical Evaluation; A Discussion on the Return from Award Evaluations – Law, Economy, and Radio Competition