Character is a competitive advantage. Do the right thing to win business success.

Author: William Damon
Publisher:
Publish Date: 2006-01-25
Features: In a joint study conducted by Harvard University, Stanford University, the University of Chicago, and Claremont Colleges, researchers interviewed 48 senior executives who had achieved success in the business field. They found that moral goals and high moral standards were key factors supporting their long-term success. The author believes: "Morality is not merely a restrictive force that keeps people honest and helps them out of difficult situations, but also a rich source of endless motivation for businesses and a strong pillar of perseverance." This book uses the real-life stories of 48 business leaders to illustrate how to uphold high moral standards, act in the right way, and build a valuable career from both a personal and a societal perspective.