Author: Wang Ying et al.
Publisher:
Publish Date: 2006-07-01
Features: Since the beginning of commercial activities, business ethics has also had a history of emergence and development. Today, against the backdrop of economic globalization and under the conditions of modernization and informatization, commercial activities have evolved from initial barter exchanges to modern commerce. Correspondingly, business ethics has been endowed with a brand-new connotation, undergoing significant changes in both content and form, and plays an irreplaceable role in modern commercial society. It can be said that modern business ethics is the moral necessity of modern commerce, the essential path to building a harmonious commercial society, and the ideological foundation of modern commercial spirit. Ethics is the theoretical and systematicalization of moral issues and moral thought. Business ethics is the study of moral theories and moral practice issues in commercial activities. It includes ethical requirements in commercial activities, such as ethical requirements in commercial competition, ethical requirements in contracts and agreements, ethical requirements in marketing, etc. It also encompasses the ethical concepts, moral behavior, and moral activities of commercial entities, as well as issues related to human qualities and competencies, the environment of commercial activities, the education and popularization of business ethics, and more.
Spirit of Modern Business: Research on Business Ethics Issues
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