Introduction to Hotel Management

Author: Liang Yushè
Publisher:
Publish Date: 2006-08-01
Features: Based on extensive practical experience, the arrangement of the book's content has been adjusted through necessary research, aligning with the training objectives and program requirements for tourism management in China's higher education. Since the prerequisite course for this subject is "Principles of Management," the fundamental theories of management are not included in the book. Regarding the management of departmental operations within hotels, as it is covered in specialized courses, this content is also excluded. For certain aspects of hotel functional management, which are also addressed in specialized courses, only simplified content is provided to maintain the book's systematic structure. This arrangement is primarily designed to meet the requirements of higher education teaching, as well as the characteristics of program and course settings, teaching hours, and other related aspects. Whether this is appropriate is open for discussion among tourism educators in higher education institutions and colleagues in the hotel industry.
The book provides a comprehensive and systematic introduction to the fundamental principles, methods, and practical applications of modern hotel management. The content includes: the origin and development trends of hotels, the products and characteristics of hotels, the development process, tasks, and content of hotel management, hotel strategic management, hotel planning management, hotel human resource management, hotel marketing management, hotel service management, hotel quality management, hotel safety management, hotel information management, and more. The book is highly theoretical, systematic, and practical. It serves not only as a textbook and reference for students and teachers of tourism management but also holds significant reference value for hotel industry managers.