IDG New Economy Business Practice Dummy Series 15--How to Find Potential Customers

Author: Tom Hopkins
Publisher:
Publish Date: 2000-06-01
Features: This book is another masterpiece by the world-renowned sales training master, Tom Hopkins! It elaborates in detail on the crucial first step in the sales process—finding potential clients. From correctly understanding the meaning of finding potential clients to specific strategies and methods, from the salesperson's words and actions to goal setting, from calmly facing success and failure to bravely challenging oneself, one consistent thread runs through the entire book: always placing the interests of potential clients above one's own interests. Only in this way can one gain more and more potential clients.