Management-(China Edition)(China Edition)

Author: Guo Zhuyang
Publisher:
Publish Date: 2006-05-01
Features: "Management (China Edition)" primarily discusses business enterprises, focusing closely on the process of management activities. It systematically introduces the fundamental knowledge, basic principles, and rules of management, emphasizing both the universal applicability of Western theories and the distinctive characteristics of China. The basic theories in the book are suitable not only for business management but also for the management of other organizations (including non-profit organizations, etc.). This book can serve as an introductory textbook for undergraduate students of business administration. It also provides reference value for students of other disciplines and individuals interested in the basic knowledge of management.