Tourism Development Strategy Planning and Practice

Author: Liu Binyi
Publisher:
Publish Date: 2006-05-01
Features: Tourism strategic planning is a blank in China's tourism planning, representing the highest level of tourism planning. It is a newly emerged form of planning that has appeared only recently as tourism planning has developed, characterized by macro-level, regional, dynamic, and comprehensive aspects. In recent years, the national government and provincial and municipal governments have placed particular emphasis on the development of tourism, the development of tourism, and the planning of tourism. The content of this book is divided into four parts. The first part introduces the theory and methods of tourism strategic planning; the second part introduces the overall structure of strategic planning, thematic planning, and the coordination planning of protection and development; the third part introduces the projects and content of strategic zonal planning; the fourth part introduces and analyzes cases of tourism strategic planning both domestically and internationally.