Bank Credit Card Practice Handbook

Author:
Publisher: Xinhua Press
Publication Date:
Features: This book consists of three volumes, 3.6 million words, beautifully printed on 60g coated paper, presented in a luxurious gift box. It is the first authoritative and largest-scale practical guide to credit cards in China.
(1) The origin and characteristics, functions, and role of credit cards, the operating system of credit cards, and software and hardware technical support.
(2) Credit card market analysis and business management, accounting and risk prevention, credit card merchant and customer service, credit card laws and regulations, and common international credit card terms and practices.
(3) Practical operations and rules for Great Wall Card, Peony Card, Dragon Card, Golden Wheat Card, One-Card, Pacific Card, and Oriental Card.
(4) Marketing strategies of renowned international credit card organizations such as American Express (USA), MasterCard (MASTER), UnionPay, Diners Club, and Japan's JCB Card.