Author: Tan Huoxin
Publisher:
Publish Date: 2005-10-01
Features: Building a cultural system for local marketing planning, focusing on the wisdom crystallization of elites and practical truths! This book is based on the rich practices of many elites, summarizing, refining, and organizing the successful experiences of Chinese marketing planning. It gathers the profound insights of Chinese marketing planning elites and is a practical guide for developing China's market economy.
Planning methodology
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